The Importance of Keyword Research

According to web resources, almost over 80% of online transactions begin with a keyword search. With search engines set as default pages for browsers, it is inevitable that web users should start their regular online jaunt by typing in a word or two into the search field. Admit it, it’s easier to just type in the words rather than remember the exact web address of a website, even when you have visited it many times before.

The truth is many web users are lazy and are used to instant gratification. Searching a topic or product, they’d rather type the word or words most commonly associated with it, and then click on the first nice link they see on page one of the search engine results.

This just emphasizes that keyword research is one of the most important, if not the most vital, activities for a successful online marketing campaign. The right keywords will boost your site’s rankings from Zero to Hero level. The more targeted they are, the more targeted your website traffic will be. And conversions, such as sales, will only happen when humans visit the site.

A sound keyword research strategy will work well with this aspect of human behavior. It involves wading through hundreds, if not thousands, of possible keyword combinations and related synonyms that could pop into a web user’s mind while typing into a search engine’s search box, and then selecting only the most searched and the least likely to be competitive. The more searches done for the keyword and the less number of competing pages will garner a more practical application of the keyword in an SEO strategy.

Needless to say the best keyword research takes a lot of time and an ability to analyze through data to come up with a set of keywords that will work well for your online business. But just imagine the time it will take! You have so many things to do, much better ones in fact than facing the computer day by day sorting out the data and analyzing. You’d rather spend time strategizing and implementing business plans, playing with the kids, or spending some quality time with your spouse.

Your time is important to you. You only needed the data. Why waste time on it your self? Well, you might think, It’s easy enough to do that I can have an automated program do it for me. However, would you really trust some program that can not understand the meaning of the words, and can only compute the numbers? Wouldn’t you rather entrust the future of your investment into the hands of someone whom you know very well and you can trust to do the job as YOU have wanted it done?

Sure thing anyone can do this, but it will significantly make a difference when you hire someone to do this for your business. Why? Hiring an agent from a reputable staff leasing company such as Agents of Value to do keyword research for your website will benefit your business in so many ways.

Why Hire A Keyword Research Analyst From Agents of Value

We have the perfect staff who will do keyword research and analysis for your online business campaigns. They are college-educated, English-speaking, and thoroughly screened. We only choose the ones that are highly motivated and smart enough to figure out the best ways to bring your website closer to the top. Every staff member at Agents of Value has passed several screening tests, including skills and personality testing, to ensure that clients get the quality of services they want from the most qualified people to do the job.

Our North American address is located at New Kensington, Pennsylvania but our staff are housed in the SouthEast so we can provide you efficient and cost-effective keyword research services that fit your budget. This also means that you can get educated staff at a very cost-effective price. You can hire a full time link builder for as low as $575 per month. This is a good deal considering you will be acquiring the services of a skilled link builder who understands the value of the right keyword.

Let’s read what SEO expert Jill Whalen says about Keyword Research:

“In my work optimizing websites to rank high in the search engines for relevant keywords, it’s necessary to know what keywords people are searching for. I was just guessing keywords before, but when I learned that it can be done systematically with the help of the internet, I succeeded in optimizing a website,” says Jill Whalen, SEO consultant. “For instance, when optimizing a site that sells jewelry, I found out that people search for ‘jewelry’ and ‘platinum jewelry’, ’silver jewelry’ and ‘gold jewelry’ in that order. They don’t search much for bracelets, but do search for ‘pearl necklace’ and ‘earrings.’ This is the kind of stuff that would be impossible to guess.”

Contact us now and have the best keyword research services from your chosen link builder!