Using Keyword Discovery for Keyword Research
Overview of Keyword Discovery
Keyword Discovery is an online keyword analysis tool. Though Wordtracker can be considered the most popular tool, Keyword Discovery has greatly improved to catch up with the giant. It strives to give the best to its users, trying to compensate them for what they have paid.
Useful Features of Keyword Discovery
Keyword Discovery has a huge keyword database. It contains over 32 billion searches from close to 200 search engines. Its search terms were collected over 12 months which enables it to show the trend of each keyword over the whole year, when is its peak or when is its lowest search usage. This trend is shown in graphical form and can be a very good basis for your marketing plans. Aside from keyword search which is the tool’s main feature, it can also give related keywords. If you want, Keyword Discovery has a feature in which it can search for the frequently misspelled words.
The tool uses the KEI Analysis wherein the number of searches is compared over the number of sites that uses a particular search term. With the rating from 0 and up, it shows how that search term fares in all the keywords used, 0-1 as not so favorable to be included in your keywords list.
To be able to fight competitively with other sites, it is important that you’ll be able to compare your keywords with those which drive search engines the actual traffic to the industry where you fall. Keyword Discovery offers this service. This tool also lets you check your keyword density so that you’ll have a more thorough analysis of your keywords.
Another useful feature of Keyword Discovery is that you can check the availability of a certain domain if you’re planning to get a name for your new one. With this, you will save time in finding and registering top quality domains containing popular keywords.
Negative Features of Keyword Discovery
Keyword Discovery is an expensive tool. So those who wanted to use the tool only for keyword research would tend to resort to using one of the many free keyword search tools in different websites. It provides a free trial, but you can not use all of its services like keyword density and domain search features. Another weakness of Keyword Discovery is that it limits the domain research feature to those who pay their enterprise subscription. Basically, it’s the money that counts here.
Although its keyword search tool is much like those of free keyword research tools, site navigation may get a bit disorienting. A user who doesn’t understand SEO or internet marketing jargon may not be able to fully utilize the features available for him.
Keyword Discovery Compared with its Competition
Compared to Wordtracker, it has a larger database of search terms. Also, it has data which goes back to 12 months before unlike that of Wordtracker which is only two months. So when it comes to seasonal keywords like that of holidays, Keyword Discovery is preferred over the other. Compared to Wordtracker and any other keyword research tool available, it’s the only one I’ve found that checks keyword density and domain names. But KD is more expensive over the others.
In Conclusion
Discovery may not be as well-known as Wordtracker but it now starts to get the respect of those who are using it. It has clearly defined the differences that separate it from others in the keyword tool marketplace. Using Keyword Discovery can definitely help any webmaster in optimizing his website. Discover profitable keywords with Keyword Discovery.
